From the Blog
[S6; Ep7] Why You Shouldn’t Take A SILO Approach To Improve Systems & Procedures in your Service-Based Business [The Grow Your Business for Good Podcast]
In this episode: It's time to talk about one of the biggest misconceptions when it comes time to scale and expand. The most famous quote we hear of all time, “I gotta work on my systems and procedures.” Many talented people will sell you on a so-called system...
[S6; Ep6] Avoid The Delegation Trap That Keeps Your Business STUCK [The Grow Your Business for Good Podcast]
In this episode: All right, business owners…It's time to talk about one of the biggest misconceptions when it comes time to scale and expand: delegation. Read the companion blog post about delegation traps here:...
The Business Benefits of Newsletters (+ When to Be Wary)
Should you start a newsletter? Without a doubt, my answer is yes. With countless benefits to your business, email newsletters can make all the difference between success and failure. Yet, so many people we talk to are hesitant to start a newsletter due to some of the...
[S6; Ep5] Forget The Vanity Metrics—Dial Into PROFIT, Baby [The Grow Your Business for Good Podcast]
In this episode: Today we are diving into one of my all time favorite things: M. A. T. H. Math! If you're expanding, if you're growing, knowing your numbers is vital to your success as a business.Let's dig into the math! Read our companion blog post here:...
[S6; Ep4] Who Does Your Brand Want To Be When It Grows Up? [The Grow Your Business for Good Podcast]
In this episode: Today, we have one question: Who does your brand want to be when it grows up? We are diving into the word alignment. And I know, I know, you've been hearing it many, many, times over the past few years, but it matters now more than ever.. Read our...
Email Marketing Mastery for Webinar Hosts: Tips, Tricks, and Sequences
Online events are a fantastic opportunity to build relationships with your audience. While there’s no substitute for in-person connection, webinars and other online events are the next best thing. There’s just one caveat: you have to know how to fill them. And that’s...
[S6; Ep3]: The Problem With Small Goals (Hint: You need a Vivid Vision.) [The Grow Your Business for Good Podcast]
In this episode: Goal setting is a crucial skill for every Visionary CEO Leader. You need to be able to think big and set big, hairy, audacious goals for yourself and your team to achieve the level of success you desire. Simply put, the money flows when the vision is...
[S6; Ep2] Why Your Energetic Capacity Is So Crucial To Scaling [The Grow Your Business for Good Podcast]
In this episode: Scaling your business brings up several areas of focus. Energetic capacity is a topic that is often overlooked. In episode 2, Shannon and Amy are telling you everything you need to know about it! Read our companion blog post on this episode...
How I Use Email Marketing to Fill Every Seat for In-Person Events
Hosting an in-person event your audience talks about for years starts with building a genuine connection with your audience and deepening that relationship significantly well before the event. And that means understanding what they want and how to reach them so you...
[S6; Ep1] How You Can 2X Your Revenue In Business Within 12 Months [The Grow Your Business for Good Podcast]
In this episode: If you keep hitting revenue or income ceilings in your business, this is the show for you. We are going deep in Season 6 with all you need to know about growing with our EXPAND™ Method. Read our companion blog posts on this episode here:...
[S5; Ep8] Using Quizzes To Generate Quality Leads [The Grow Your Business for Good Podcast]
In this episode, Shannon is joined by Content Marketing Specialist and good friend Tai Goodwin, for a conversation on how to effectively use quizzes to generate quality leads. Read our companion post if you want to know more about email marketing for coaches. Today’s...
[S5; Ep7] Email List Building That Works For Your Personality [The Grow Your Business for Good Podcast]
If you have ever wondered how in the hell do I grow my email list... then this is the episode for you! Shannon is joined by Email Marketing Specialist Liz Wilcox for a deep-dive on the dos and don'ts when growing your list. Read our companion post if you want to know...
[S5; Ep6] Choosing the Right Lead Magnet for Your Ideal Customer Journey [The Grow Your Business for Good Podcast]
It's lead magnet day!Or as you will hear us call it…lead conversion tool day. Let’s dive in and talk about the five levels of the customer awareness journey, focusing on the people who are ready to jump right in and get their problem solved! Read our companion...
[S5; Ep5] The One Email Sequence Every Online Business Needs [The Grow Your Business for Good Podcast]
Are you wondering how to make your welcome sequence even better so that people joining your list feel acknowledged–and can’t wait to get the next email from you? Shannon & Amy are diving into one of their favorite topics today. Welcome Sequences! Read our...
[S5; Ep4] Should You Start an Email Newsletter? [The Grow Your Business for Good Podcast]
Should you start an email newsletter? Well, the answer is hell yes!! In this episode, we're diving into how an email newsletter can help you deepen relationships with the people who have trusted you by giving you their email address. Read our companion post if you...