![S2E8: Messaging Ecosystem Content Type 6: Connection Content [Grow Your Business for Good Podcast]](https://joyfulbusinessrevolution.com/wp-content/uploads/2022/09/GRBG-Podcast-Cover-3-V2-1080x675.jpg)
by M. Shannon Hernandez | Grow Your Business for Good Podcast
If you’ve worked hard to build a thriving community, you’re probably using Connection Content (without even realizing it). The sixth and final type of content is designed to create an emotional connection with your community. Now, this may seem like a simple task, and...
by M. Shannon Hernandez | Grow Your Business for Good Podcast
Want to know a secret? Thought leader content is our favorite type of content – and it’s super simple to create. Why? Because thought leader content is…content. But it’s content that demonstrates and showcases your expertise. Think workshops. And webinars. And...
by M. Shannon Hernandez | Grow Your Business for Good Podcast
Today we’re diving into the fourth type of content in your messaging ecosystem: mission-driven content. This is the type of content that really helps build your community and share your BIG vision. Here’s a question: Have you fully developed a mission, vision, and...
by M. Shannon Hernandez | Blog, Business Blogging, Content Coaching, Content Marketing and Strategy, Scaling Your Business, The Confident Expert Program, Thought Leader Marketing
If you’re anything like me, the word “boring” doesn’t sit well. It has a negative connotation and makes us think of things that are mundane, uninteresting, and not worth our time. But what if we changed the way we looked at boring? What if we saw it as...
by M. Shannon Hernandez | Blog, Business Blogging, Content Marketing and Strategy, The Confident Expert Program
I’ve struggled for years with getting “bored” in my business. My brain was trained from a very early age that if things were calm, something was wrong. In other words, I was taught that life is innately chaotic and broken and therefore needs to be fixed. This kept my...
