by M. Shannon Hernandez | Content Marketing and Strategy, On Being An Author
Whether you are a freelance writer, author, or both, it is imperative that you have a plan in place for getting your message out about your work(s). The single-most effective way to achieve this is through the use of content marketing. Are you struggling with how to...
by M. Shannon Hernandez | On Being An Author, Writing Inspiration
As memoir authors, it is our hope then when we publish our books, the words are moving, and connect deeply with our readers. I remember that when I was working through the edits in my manuscript, Breaking the Silence: My Final Forty Days as a Public School Teacher, I...
by M. Shannon Hernandez | On Being An Author, Who is Shannon? |
(Author’s note: I have resolved this year to write more creatively from time to time. So, here is my first stab at a piece I dreamed up while…yes… you guessed it…sitting in the gynecologist’s office, waiting for the doctor to come into the room. I must admit, the...
by M. Shannon Hernandez | Content Marketing and Strategy, Entrepreneurship, On Being An Author |
My primary goal, as a content strategist, is to help my clients develop content which is engaging and entices readers to take action. Valuable content cannot be overlooked when one is building a brand—as quality content helps establish you as an expert, shows your...
by M. Shannon Hernandez | Interviews, On Being An Author, Writing Coaching
This past month I hooked up with Kevin T. Johns and was so thrilled that we got to “talk writing shop” on his new podcast: The Writing Coach. On this podcast, Kevin speaks with the instructors, editors, coaches, and mentors that help writers and authors...
by M. Shannon Hernandez | On Being An Author, Writing Coaching, Writing Productivity
Writing a memoir is much like going through your trunk of family treasures and keepsakes. At times the memories may be fuzzy, just like the ink on the pages of that 70 year old journal your great-grandmother kept. Sometimes the memories may be painful, much like the...
