by M. Shannon Hernandez | Copy Writing, Entrepreneurship
Copywriting, in a nutshell, is the sales and marketing of your company. It incorporates all the content that is needed to keep your business running–consistently and smoothly–day in and day out. Copywriting Services You may not even be aware of how...
by M. Shannon Hernandez | Copy Writing, Entrepreneurship, Guest Writers |
We make a living using it and dread it all at the same time: email. There’s a reason that the idea of inbox zero is a big thing in the online entrepreneur world — keeping up with your business email can get very overwhelming very quickly. Fortunately,...
by M. Shannon Hernandez | Branding With Words, Copy Writing
I’m sure you’ve heard the term B2B (Business to Business) and B2C (Business to Consumer) marketing. These terms have been around for quite some time; however, you may have recently heard the term H2H, or Human to Human marketing. Social media has changed...
by M. Shannon Hernandez | Branding With Words, Content Coaching, Copy Writing |
Your website tagline is an important piece of your branding and brand identity. Your tagline is a succinct message which clearly conveys what you do and who you serve. It usually lives below your logo and/or as the headline on your homepage. So even though most...
by M. Shannon Hernandez | Branding With Words, Business Blogging, Copy Writing
If you are a small business owner who blogs and you want more traffic to your site, I am going to teach you a powerful blogging tactic today that will produce immediate results for you in the world of SEO. This isn’t a magic trick, nor will it take you a month to get...
by M. Shannon Hernandez | Copy Writing |
If you are like many of the people I speak with, perhaps you will relate to this statement: Crafting catchy titles for my newsletter and email campaigns is painful! Great news–you are not alone! And today, I want to share with you two title formulas which will...
