by M. Shannon Hernandez | Content Marketing and Strategy, Image Inspiration
One of the most inspiring and courageous things you can do is share your truth. The world needs you. All of you. Your truth, your stories, your perspective, your thought leadership. Your truth is your unique story. Your truth and story will naturally attract and repel...
by M. Shannon Hernandez | Content Marketing and Strategy, Entrepreneurship
As a business owner, odds are you are know how it feels to lack confidence. Stepping out of your comfort zone, even the tiniest bit, can make that feeling rear its nasty head. During those times, it may seem like there’s something wrong with you, or you are...
by M. Shannon Hernandez | Content Marketing and Strategy, Entrepreneurship
I’ve noticed two crazy patterns that business owners can fall into when they lack confidence. They shrink back, filled with shame and judgment, and eventually go silent. Or they forge ahead blindly. They immerse themselves in busy-work (i.e., non Revenue Generating...
by M. Shannon Hernandez | Content Marketing and Strategy
It’s become quite clear, among the conversations in my Facebook Group (Marketing for Thought Leaders) and the responses I continue to receive on the survey I sent out to my community: People are hella confused on marketing strategy: what it is, why it’s needed, and...
by M. Shannon Hernandez | Content Marketing and Strategy
I’d like to answer a question I received about story marketing: Q: Where can I use stories in my marketing? Like, where should I put them? A: Everywhere! But let me get a little more specific. Newsletters: Did you know that for every month you go without communicating...
by M. Shannon Hernandez | Content Marketing and Strategy, Joy|Money Matrix
We’ve been talking a lot about JOY the past few weeks and how clarity can bring that euphoric joy that at many times we lack as entrepreneurs. We have our ups, our downs, our oh-shit moments, and moments of sheer confusion and loneliness. Let’s not forget the moments...