Disclaimer: This is probably going to be one of the shortest blog posts I have ever written. I get asked these two questions a lot: How do I attract clients through my content? How do I know what to write about? There are countless blog posts online that will tell...
I am in the business of helping other business owners brand themselves consistently across all business writing (copy) and platforms. Today, let’s talk about how to write your social media bios and profiles effectively! The last thing you want people to wonder...
I’m sure you’ve heard the term B2B (Business to Business) and B2C (Business to Consumer) marketing. These terms have been around for quite some time; however, you may have recently heard the term H2H, or Human to Human marketing. Social media has changed...
Your website tagline is an important piece of your branding and brand identity. Your tagline is a succinct message which clearly conveys what you do and who you serve. It usually lives below your logo and/or as the headline on your homepage. So even though most...
If you are a small business owner who blogs and you want more traffic to your site, I am going to teach you a powerful blogging tactic today that will produce immediate results for you in the world of SEO. This isn’t a magic trick, nor will it take you a month to get...
Just how exactly are you using social media to Unleash Your Brand? Social media provides some pretty KILLA ways to Unleash Your Brand: It’s a great way to network with other thought leaders. You can reach perspective clients. It’s a vehicle for amplifying...
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