by M. Shannon Hernandez | Blog
Have you ever dreamed of building something bigger than yourself – of building a joyful business community? If you have, then you know that it’s not easy – in fact, it’s one of the most rewarding, joy-filled challenges I have ever faced to date! When I...
by M. Shannon Hernandez | Blog
You’ve probably heard the saying “jack-of-all-trades, master of none”. It rings especially true when you are doing all the marketing things and not seeing an ROI for your efforts. It’s time to pause and try something totally different. Ask yourself: what if you/your...
by M. Shannon Hernandez | Blog, Business Blogging, Entrepreneurship, Scaling Your Business, Thought Leader Marketing
Does the idea of hopping on a sales call or discovery call give you sweaty palms and a racing heart? Do you find yourself stuttering and stammering your way through your discovery sessions—especially the sales pitch part? All the while hoping that your prospective...
by M. Shannon Hernandez | Blog, Business Blogging, Content Coaching
I know, I know. We’re still very much enjoying the fourth quarter of 2022. The weather is starting to shift, the temperatures are starting to drop—and you’re about to become busier than you’ve been all year. We always say we’ll make time...
by M. Shannon Hernandez | Blog, Business Blogging, Content Marketing and Strategy
What No One Else Will Tell You About Marketing Your Coaching Business Here’s a hard truth about being an online coach: you can’t grow your coaching business OR your bank account if you continue to TRY to run and grow your business without a solid marketing strategy....
by M. Shannon Hernandez | Blog, Business Blogging, Content Marketing and Strategy
McDonald’s: A Brilliantly Boring Business Case Study Did you know I used to work at Mcdonald’s? I was 16 years old, living in a rural town in central Illinois that was situated precisely between a corn and a bean field. Unsurprisingly, it was a pretty...