by M. Shannon Hernandez | Blog
How might things change in your marketing if you shared heartfelt stories that connected deeply with other human beings? Seven years ago, I asked myself that very same question, and I haven’t looked back since. Story marketing has helped me grow an aligned audience...
by M. Shannon Hernandez | Blog
If you’re like most coaches and consultants, you’ve spent time developing a course or program that you were beyond excited to share with the world. It hit all the marks, answered every question your ideal client might have, and you were SURE it was going to be hit…...
by M. Shannon Hernandez | Blog
Have you ever dreamed of building something bigger than yourself – of building a joyful business community? If you have, then you know that it’s not easy – in fact, it’s one of the most rewarding, joy-filled challenges I have ever faced to date! When I...
by M. Shannon Hernandez | Blog
You’ve probably heard the saying “jack-of-all-trades, master of none”. It rings especially true when you are doing all the marketing things and not seeing an ROI for your efforts. It’s time to pause and try something totally different. Ask yourself: what if you/your...
by M. Shannon Hernandez | Blog, Business Blogging, Entrepreneurship, Scaling Your Business, Thought Leader Marketing
Does the idea of hopping on a sales call give you sweaty palms and a racing heart? Do you find yourself stuttering and stammering your way through your pitch, hoping that the prospect doesn’t realize how nervous you are? We get it. Selling your coaching...
by M. Shannon Hernandez | Blog, Business Blogging, Content Coaching
I know, I know. We’re still very much enjoying the fourth quarter of 2022. The weather is starting to shift, the temperatures are starting to drop—and you’re about to become busier than you’ve been all year. We always say we’ll make time...
