Turning a Stagnant Email List into $25k in New Sales in Just Three Weeks
If your email list feels like it’s gathering dust and you’re struggling to turn subscribers into paying clients, you’re not alone. Many small business owners find themselves sitting on an underutilized goldmine—an engaged email list that just needs a clear strategy to...
13 High-Performing Lead Magnet Ideas for Coaches and Consultants
Wondering why your no-brainer lead magnets aren’t working? You’re not alone — but there are several things you need to know about your lead magnets, your target audience, and what actually works. Over the last decade-plus working with coaches, strategists, and other...
It’s 2026. It’s Time to Start Marketing Without Social Media.
Last Updated: February 2026 Social media marketing on its own is neither a winnable, or sustainable strategy. You can quote me on that. If you’ve seen me posting on social, I can understand why you might be looking at your screen inquisitively. And the truth is that...
What Should I Call Myself? Coach or Consultant? Specialist? Strategist?
Whether you’re just starting out in business or revisiting how you show up and market yourself, what to call yourself might be weighing on you. That’s with good reason. It’s one of the most important decisions you’ll make—especially if you consider yourself a coach,...
