by M. Shannon Hernandez | Blog
We are better together. I believe with my whole soul that community and partnerships strengthen every aspect of our lives and businesses. It’s part of the reason I love co-marketing campaigns so much. When I work together with other founders and colleagues, we are...
by M. Shannon Hernandez | Blog
When I hear the phrase good-better-best pricing, coaching services don’t come to mind. Neither does the kind of business we’re building at Joyful Business Revolution™. In fact, the very idea of good-better-best pricing triggers a visceral reaction. I’d never describe...
by M. Shannon Hernandez | Blog
I’ve been hearing from a lot of people lately—on calls, in messages, and across social posts—that business is slow this year. Some people I’ve talked to have begun to question if they should look for something new, add a new service, or even shift gears and start...
by M. Shannon Hernandez | Blog, Case Study
If your email list feels like it’s gathering dust and you’re struggling to turn subscribers into paying clients, you’re not alone. Many small business owners find themselves sitting on an underutilized goldmine—an engaged email list that just needs a clear strategy to...
by M. Shannon Hernandez | Blog
Wondering why your no-brainer lead magnets aren’t working? You’re not alone — but there are several things you need to know about your lead magnets, your target audience, and what actually works. Over the last decade-plus working with coaches, strategists, and other...
by M. Shannon Hernandez | Blog
Last Updated: February 2026 Social media marketing on its own is neither a winnable, or sustainable strategy. You can quote me on that. If you’ve seen me posting on social, I can understand why you might be looking at your screen inquisitively. And the truth is that...
