by M. Shannon Hernandez | Content Marketing and Strategy, Joy|Money Matrix
What if JOY was the business plan that got you the biggest results? I am using a tool called Joy| Money Matrix™ + Marketing Alignment to help biz owners around the globe understand that prioritizing joy is imperative — so the money can flow. I’ve also...
by M. Shannon Hernandez | Content Marketing and Strategy, Entrepreneurship, Joy|Money Matrix, Thought Leader Marketing
The Confident Expert stands in her brilliance and knows how to help clients get results. She speaks openly and confidently about what she knows and who she wants to work with. She builds a wait list for her services. Her marketing is mostly fun and light, because she...
by M. Shannon Hernandez | Content Marketing and Strategy, Thought Leader Marketing
Are you an expert? Last week, I shared a powerful piece with you titled, “Are You Brave Enough to Be An Expert?”. If you didn’t get to read that piece, or want a refresher, you can click here to read it. I’m not gonna lie. I’ve reached my frustration point as a...
by M. Shannon Hernandez | Content Marketing and Strategy, Entrepreneurship
Woohhooo! We made it through another year as business owners. While you continue to finish 2017 strongly, there are plenty of ways you can get yourself prepared for the New Year, as a small business owner. 50 Ways Small Business Owners and Entrepreneurs Can...
by M. Shannon Hernandez | Content Marketing and Strategy
Brace yourself: What if your content is THE problem? I work with lots of business owners around the world on their content strategy and content marketing. And when these peeps initially call me, they say they want these types of things: more income increased...
by M. Shannon Hernandez | Content Marketing and Strategy, Guest Writers
Editor’s Note: Ryan Biddulph and I have known one another for quite some time. What started as an online blog-buddy relationship, has now turned into a friendship. We met up in Bali when I was there practicing being a Digital Nomad–and we have kept in...