From the Blog
What if your content is THE problem in your business?
Brace yourself: What if your content is THE problem? I work with lots of business owners around the world on their content strategy and content marketing. And when these peeps initially call me, they say they want these types of things: more income increased...
Ask the Questions…And Be Open to Possibilities
What if you could change things in your business and life just by asking a few questions each day? I just spent a week at Access Consciousness™ training in Salt Lake City with Angella Johnson. Wow! I always knew that I loved the questioning technique, but this past...
Understanding the Immense Power of Marketing with Stories by Ryan Biddulph
Editor's Note: Ryan Biddulph and I have known one another for quite some time. What started as an online blog-buddy relationship, has now turned into a friendship. We met up in Bali when I was there practicing being a Digital Nomad--and we have kept in touch ever...
Small Boobs, Love Handles, and Bad Marketing
Brace yourself. Today I’m talking about my small boobs and love handles….and a bad marketing strategy that went really wrong (in my opinion). Why am I sharing this story with you? There are many lessons to be learned here about marketing, and I’m even going to ask you...
Good Marketing Changes Feelings
Meet my nephew, Kingston, who has been playing tourist with me throughout Brooklyn and NYC, for about 5 days now. One evening, he asked me for a black pen, some blank paper, and some colors. After gathering the supplies, he began creating an idea for a video game. I...
Stories Are Your Best Friends In Marketing
About a week ago, I traveled to NJ to meet someone I have known, virtually, for quite some time. Barbara invited me to spend the day with her, meet her family, and just have a low-key day hangin’ out and chillaxin’. I got in the Silver Bullet (the name of my Ford...
Everyone Starts From Zero
Zero. Zilch. Nada. Nothing. How do you react to zero? Is it a number/concept that scares you…or inspires you? “Everyone starts from zero.” This is something I've sort of become "known" for, because I say it frequently. It most happens like this: “Shannon, I’d like to...
Why Becoming a Go-To Brand Should Be Your First Priority
What would your business be like if you were the person who came to mind every time someone said they need x, y, and z services? I bet your inbox would be full of referrals and appointments from qualified leads. I want this for you! Becoming the go-to person in your...
My Journey Into Digital Nomad Lands
For years, I've been dreaming of becoming a Digital Nomad. If you aren't familiar with the lingo, a Digital Nomad is someone who can work from anywhere. Sometimes, these peeps are also referred to as location-independent business owners. When I first left my 15-year...
Sobbing On A Country Hill
I cried my eyes out walking up this hill earlier in the week. It started as a “cool cry”—tears leaking from the outside corners of my eyes. The kind I could wipe away, discretely, without anyone knowing. (Not that there was anyone around to notice the tears to begin...
Are You Sick of the Content Marketing Lies?
What if everything you’ve ever been taught about content marketing was a lie? I want you to sit with that question for a moment. And I want you to be open to the possibility that your content marketing can be joyful and easy and magical. Not only can it be all these...
Top 10 Lessons I Have Learned in Business
I am excited to share with you the top 10 lessons I have learned in business. I will soon be celebrating four years of business ownership--and what a fantastic journey it has been! In just under three years I've built a global, six-figure business, have traveled the...
My Big, Bold, Courageous, Audacious Life
Audacious, as defined in the dictionary, means “showing the willingness to take surprisingly bold risks”. I’d say that pretty much sums up my life these days. But, I wasn’t always so bold, or willing, to do such audacious things. I played life “safe” for many years....
Experience a Brand New YOU with a Birthday Walk
When I was gifted with a Birthday Walk, I had no idea what was in store for me! To be honest, I didn’t even know what a Birthday Walk was—but I was excited about the unique gift and ready to give it a whirl. My Birthday Walk started on the East Side of Manhattan, on...
He Didn’t Notice Me–Reflections On My Business
Author's Note: This piece, He Didn't Notice Me--Reflections On My Business, took place on a NYC public train in September 2016, and has stuck with me for quite some time. When THAT happens, I know it’s time to talk about it, share it, and deeply process why it’s not...