by M. Shannon Hernandez | Branding With Words, Copy Writing
I’m sure you’ve heard the term B2B (Business to Business) and B2C (Business to Consumer) marketing. These terms have been around for quite some time; however, you may have recently heard the term H2H, or Human to Human marketing. Social media has changed...
by M. Shannon Hernandez | Who is Shannon?
How do you view the world? Would you agree that we each look at the world through our limited “sight” and view what is happening based on our own personal experiences? If you are in agreement, keep reading! I came across this fascinating article called How Animals See...
by M. Shannon Hernandez | Journaling, Who is Shannon?, Writing From the Heart, Writing Inspiration |
Remember back in the day when you would enthusiastically tote home a permission slip from your teacher for the next school trip? What caused that excitement? Was it the change in routine from a normal school day? Or was it the chance to go somewhere you had never been...
by M. Shannon Hernandez | Branding With Words, Content Coaching, Copy Writing |
Your website tagline is an important piece of your branding and brand identity. Your tagline is a succinct message which clearly conveys what you do and who you serve. It usually lives below your logo and/or as the headline on your homepage. So even though most...
by M. Shannon Hernandez | Branding With Words, Business Blogging, Copy Writing
If you are a small business owner who blogs and you want more traffic to your site, I am going to teach you a powerful blogging tactic today that will produce immediate results for you in the world of SEO. This isn’t a magic trick, nor will it take you a month to get...