Are you spinning your wheels trying to figure out WHAT to say and HOW to say it as you write content for your blog?
Are you frustrated because you need yet another way to say something you have already said four times in an email marketing campaign?
Do you wish that you knew the secret to GREAT content marketing success?
Well, today is your lucky day! The questions above are asked of me a lot—from my private consulting clients and from prospects, colleagues, and blog readers.
Top 3 Content Marketing Secrets for Optimal Success
- Find and use your own brand voice Doing this will allow you to say what you want to your audience consistently–and will be unique to only you. Your brand voice is what gives your business its own personality and flavor. It is necessary for building a recognizable brand and keeping your subscribers engaged.
- The best content you could ever write is found deep within your heart and soul. In my “No-Fluff Guide to Writing Client Attracting Content” post, I outline exactly how to get readers to stick around and keep coming back for more. For higher-level direction, read my article on how to make your business stand out (it starts with a very simple question.)
- Use content as a catalyst and avenue to brand yourself as an expert. Download my free special report, “Become a Thought Leader Through Writing Quality Content” to get a jump start in this area.
What would you add to this list? Please share your content marketing tips in the comments below!
