In this episode:
In this podcast episode, Shannon welcomes Kristi Straw to share her transformative journey after attending our Content Creation on Location event in Miami. The event helped her refine her mission and message for her new consulting career. Kristi describes how the immersive experience of the event and its focus on emotional storytelling helped her transition from corporate leadership to entrepreneurship, leading her to create Unicorn Leader to educate and empower other leaders. Kristi also highlights the value of authentic community and support in building a successful, mission-driven business and offers listeners a free leadership assessment to help clarify their own impact.
Here are two takeaways from Season 8 Episode 3:
1. Pain pushes until vision pulls.
Transitioning from traditional careers to purpose-driven work isn’t something that comes easy to everyone. For Kristi, leaving corporate was intially fueled by frustration and a feeling of disconnect. However, as she clarified her mission, her vision for impactful leadership began to pull her forward, allowing her to focus on inspiring others.
- If you can’t find it where you are, live and create it.
If you’re feeling constrained by traditional roles—remind yourself that you have the power to build spaces and opportunities that honor your true ideals and values.
Resources from this episode:
- Join our FB community – the place where SMART and SUCCESSFUL biz owners come to learn how to grow and expand their business with joy: www.joyfulbusinessrevolution.com/fb
- Schedule Your Marketing Strategy Session: Let’s infuse JOY FUEL into your messaging and marketing–and supercharge your sales: https://joyfulbusinessrevolution.as.me/20minconsultation
- Download 65 Curated Story Marketing Ideas: It’s time to share more of your stories for impact, influence and income: https://joyfulbusinessrevolution.com/65storyideas/
- Will we see you in Miami for Content Creation on Location: An Immersive Story Experience? We are gathering February 19-21, 2025. Read more and register here: https://joyfulbusinessrevolution.com/storyimmersion/
- Join us for our Renew & Recharge Retreat: Exploring the Flavors, Culture and Creativity of Mexico in September 2025: https://bit.ly/4c53OYK
- Take the Unicorn Leader Impact Assessment, here: https://unicornleader.myflodesk.com/ulia
- Join Kristi and the rest of the JBR team for Content Creation on Location: Miami, Florida, February 19-21, 2025.
