What are your clients really buying from you?
Is it coaching? Transformation? An experience?
Two years ago I asked myself this very question–and the results may just surprise you. My ideal clients don’t buy marketing strategy. Or sales strategy. Or business expansion strategy.
GASP. {I know…it’s shocking!}
My ideal clients:
- Buy PERMISSION to do marketing their own way.
- Buy CONFIDENCE to show up exactly who they already are.
- Buy a foundation of JOY–so they can continue creating a lifestyle and business that brings them more of that.
When I realized that THESE are the things my ideal clients wanted, my brand became REMARKABLE. My messaging irresistible. My marketing memorable. My business profitable. My programs desired.
Here’s the thing: People all over the globe sell strategy.
But….
- None of them sell permission, confidence, and joy.
- None of them sell the experience of working with an expert and community who ALL prioritize permission, confidence, and joy before strategy.
- None of them sell my unique methodologies rooted in the #JoyFirst philosophy.
My clients get REMARKABLE RESULTS–and they will tell you they bought from me because:
They wanted increased confidence, permission to do marketing their own way, and joy threaded through all of life and biz.
Pretty REMARKABLE, huh?
So – your turn! What are your clients really buying from you?
If you can’t answer this (beyond coaching/consulting/programs/retreats), let’s chat.
I’m here to help you become even MORE REMARKABLE than you already are. <3
xo
Shannon
Our mission is to help coaches and consultants design a joyful and profitable business they love—where abundant time off is non-negotiable.
P.S. Whenever you’re ready…here are 3 ways I can help you grow your coaching/consulting business:
1. Join The Confident Expert™ Program.
This is our flagship program which helps coaches and consultants around the globe make more money and impact by being EXACTLY who they already are. How freeing is that?!? We call this #JoyfulMarketing. Check out the program and apply here.
2. Join Marketing and Selling For Coaches & Consultants on Facebook.
This is our Facebook group, one of the BEST online spaces for smart coaches and consultants. We provide world-class training and community to help you expand your business.
3. Discover how to expand your business–WHILE experiencing more joy, more revenue, and more time off.
