by M. Shannon Hernandez | Blog, Content Marketing and Strategy, On Being An Author
Whether you are a freelance writer, author, or both, it is imperative that you have a plan in place for getting your message out about your work(s). The single-most effective way to achieve this is through the use of content marketing. Are you struggling with how to...
by M. Shannon Hernandez | Blog, Content Marketing and Strategy, Entrepreneurship
Should you, or should you not, start a podcast for your business? {tweet this} THAT is the hot question being asked of me in the work I am doing with clients around their brand’s overall content strategy. As I wrap up my first podcast, and get ready to launch my...
by M. Shannon Hernandez | Blog, Entrepreneurship
If I told you that the last couple of months had been easy-breezy, I’d be lying to you. I’ve had so much inner turmoil within my soul and brain that I have had to pull back and work on the most important thing in my business—me. It all started with a groin injury in...
by M. Shannon Hernandez | Blog, Entrepreneurship
Finally, there’s a co-working model in NYC that won’t break my business budget. As a full-time, small business owner who works solely out of my home, I am grateful to have an alternative option in the NYC co-working scene. Meet Weleet–a start-up company who is...
by M. Shannon Hernandez | Blog, Content Marketing and Strategy
I don’t mean to state the obvious, but I know you have heard that famous saying, “A picture is worth a thousand words.” It’s true! Take a look around you the next time you open your computer, tablet, or phone. Facebook, Pinterest, and Instagram are dominating social...
