When your message no longer reflects the depth and evolution of your work, we help founders and teams rebuild the clarity, trust, and alignment needed to scale.
Our Core Values
Joy.
We believe that a business and a life rooted in JOY changes families, communities, and legacies.
Integrity.
We believe in tried-and-true business growth solutions. We do not teach strategies we haven’t tried (and had success with ourselves). And, we will never sell you something you don’t want or need.
Innovation.
We believe that growing a business you love requires innovative ideas and elevated consciousness, as well as courage, self-reflection, and intentional focus.
Service.
We believe in showing up, serving, and loving our community, deeply.
Profits for Purpose.
We believe in business for GOOD. When you join our community as a client, your dollars create a ripple effect of kindness and love. All training and program enrollment fees include funds that are donated to causes we support.
Our Commitments
To our clients…
Growing Your Business…for GOOD!
We are committed to helping service-based business owners grow a joyful and profitable business they love–where abundant time off is non-negotiable.
To our industry…
Changing the Industry…for GOOD!
We are committed to eliminating fear-based messaging, manipulative marketing, and high-pressure selling…replacing these harmful tactics with #KindMessaging, Education-Based Marketing, and Soulful Selling.
To our humanity…
Elevating Consciousness…for GOOD!
We believe in diversity, inclusion, justice, and equity for ALL. We support the dismantling of white supremacy and patriarchy, and we are an LGBTQAI2S+ inclusive community.
We are committed to creating supportive and diverse solutions within the company to nurture a culture that is inclusive for our team and clients. We are also committed to creating equal rights and social justice for ALL.
We choose to only work with those who share these commitments.
Our Community
Meet M. Shannon Hernandez
Messaging & Email Marketing Strategist
M. Shannon Hernandez knows that when a message loses its depth, a mission loses its momentum.
As a Messaging & Email Marketing Strategist and creator of the Profit-Driven Messaging Ecosystem™, she helps purpose-driven founders and organizations bridge the gap between their message and their mission—turning their voice into a profitable thought leadership platform that becomes a force for connection, community, and lasting impact.
A fierce advocate for message sovereignty in the age of automation, Shannon helps leaders protect and preserve the clarity, depth, and authority of their voice—ensuring their message remains distinctly human and truly their own, even as AI becomes more prevalent. She partners with growth-stage founders, executive teams, and mission-driven organizations whose messaging no longer matches their mission; leaders who want conversion without compromising depth; and those who need nuance honored in every word, especially neurodivergent, DEI-rooted, and values-driven decision makers.
Her work has been featured on CBS, ABC, FOX, and NBC, and her award-winning background in curriculum design includes projects with the NFL and U.S. Military. She is a master teacher and proud advocate for diversity, equity, and inclusion, and is committed to helping clients turn their mission into a movement and use their profits for purpose.
Shannon is also the author of Practical Joy: Simple Tools To Cultivate More Joy Every Day and co-host of the Grow Your Business for Good podcast. Through her consulting, speaking, and global impact initiatives, she helps leaders amplify their message and fund change that matters.
Our Promise
We’ll never sell you something you don’t want or need. That’s shitty marketing. We don’t do that, here.
Ready to connect? Schedule a Business Growth Strategy Session, and we’ll have fun brainstorming ways to streamline your business and grow it in full alignment with your lifestyle values.
We’re here for you. ❤️
Meet Your Mentors
M. Shannon Hernandez
Business Growth & Marketing Strategist, She/They
Shannon champions and rallies her clients to expand their businesses through the triple lens of more joy, more revenue, and more time off. She is a master teacher and trainer and believes that helping others find true joy elevates the consciousness of this planet. Shannon is an artist, author, wife, cat mom, cook, and loves to read fiction. She’s also an Angel Investor in businesses she believes makes the world a better place for all of us.
Amy Hager
Lead Coach & Community Curator, She/Her
Amy Hager, a true marketer and community builder at heart, and Co-Founder of The Content Personality® Club, uses her years of experience and expertise to help service-based business owners around the world grow businesses they love. She supports current clients—as well as future clients— to apply simple strategies for increased revenue and productivity. Amy also has the honor of working with The Joy Fueled™ Program clients a Lead Coach.
Maria Hernandez
Web Mistress & Tech Witch, She/Her
After 12+ years of software engineering at Etsy, Maria was given the opportunity to step out on her own and help people in a new way. She knows how to translate tech jargon into plain English, and her friendly and encouraging approach has been honed over decades of working with marketing professionals and small business owners. She offers a unique blend of technical knowledge and interpersonal skills, which results in happy clients who know more about their tech and feel good about moving forward. She’s a proud #QueerOwnedBusiness, and she believes #TransRightsAreHumanRights.
Contact Us
hq [at] joyfulbusinessrevolution [dot] com
Phone Number
1.646.397.1234
Mailing Address
M. Shannon Hernandez,
P.O Box 665
Edgewater, NJ 07020