by M. Shannon Hernandez | Blog, Journaling, Writing From the Heart, Writing Inspiration |
Remember back in the day when you would enthusiastically tote home a permission slip from your teacher for the next school trip? What caused that excitement? Was it the change in routine from a normal school day? Or was it the chance to go somewhere you had never been...
by M. Shannon Hernandez | Blog, Branding With Words, Content Coaching, Copy Writing |
Your website tagline is an important piece of your branding and brand identity. Your tagline is a succinct message which clearly conveys what you do and who you serve. It usually lives below your logo and/or as the headline on your homepage. So even though most...
by M. Shannon Hernandez | Blog, Branding With Words, Business Blogging, Copy Writing
If you are a small business owner who blogs and you want more traffic to your site, I am going to teach you a powerful blogging tactic today that will produce immediate results for you in the world of SEO. This isn’t a magic trick, nor will it take you a month to get...
by M. Shannon Hernandez | Blog, Journaling, Writing Inspiration
Hurricane Sandy Gave Me A Gift When Hurricane Sandy hit the east coast in October of 2012, I was granted a gift—the gift of a bonus week off of work. Believe me when I say the destruction in the Brooklyn area was intense. There are still, one and half years later,...
by M. Shannon Hernandez | Blog, Copy Writing |
If you are like many of the people I speak with, perhaps you will relate to this statement: Crafting catchy titles for my newsletter and email campaigns is painful! Great news–you are not alone! And today, I want to share with you two title formulas which will...
