by M. Shannon Hernandez | Blog, Copy Writing, Entrepreneurship
Copywriting, in a nutshell, is the sales and marketing of your company. It incorporates all the content that is needed to keep your business running–consistently and smoothly–day in and day out. Copywriting Services You may not even be aware of how...
by M. Shannon Hernandez | Blog, Branding With Words, Entrepreneurship
I am in the business of helping other business owners brand themselves consistently across all business writing (copy) and platforms. Today, let’s talk about how to write your social media bios and profiles effectively! The last thing you want people to wonder...
by M. Shannon Hernandez | Blog
After nearly 15 days in Berlin, this city has won my heart! My husband and I had a lovely trip–despite a terrible round of flu that caused us both to be in the bed for several days at the beginning of our vacation. We bounced back though, stronger than ever, and...
by M. Shannon Hernandez | Blog, Branding With Words, Copy Writing
I’m sure you’ve heard the term B2B (Business to Business) and B2C (Business to Consumer) marketing. These terms have been around for quite some time; however, you may have recently heard the term H2H, or Human to Human marketing. Social media has changed...
by M. Shannon Hernandez | Blog
How do you view the world? Would you agree that we each look at the world through our limited “sight” and view what is happening based on our own personal experiences? If you are in agreement, keep reading! I came across this fascinating article called How Animals See...